導語：黑龍江(jiang)省體育(yu)旅游(you)發展若干思考(kao)一(yi)文(wen)來源于(yu)網友上傳(chuan)，不代表(biao)本站觀點，若需要原創文(wen)章可咨詢客服老師(shi)，歡迎參考(kao)。

摘要：隨著互聯網技術的快速發展，各類行業與互聯網積極融合，體育旅游業如何利用互聯網平臺進行轉型發展則顯得尤為重要。文章運用文獻資料法、專家訪談法和歸納分析法，從互聯網融合的角度對黑龍江省體育旅游發展的(de)(de)現(xian)狀(zhuang)進(jin)行分析探討，提出了“互(hu)聯(lian)網(wang)+”體(ti)育旅游發(fa)(fa)展的(de)(de)對策，為“互(hu)聯(lian)網(wang)+”背(bei)景下黑(hei)龍(long)江省體(ti)育旅游可持續發(fa)(fa)展提供一定的(de)(de)理(li)論(lun)參考。

關鍵詞：互聯網;體育旅游;發展思考

從當前中(zhong)國體(ti)育(yu)產業和旅游(you)業發展(zhan)(zhan)的(de)角度來(lai)(lai)看(kan)，我國政(zheng)(zheng)府(fu)(fu)各級部門已(yi)開始出(chu)臺一系列相關(guan)(guan)政(zheng)(zheng)策來(lai)(lai)促(cu)進(jin)二者的(de)融合(he)(he)，以便(bian)共同發展(zhan)(zhan)。在(zai)2016年《政(zheng)(zheng)府(fu)(fu)工(gong)作報告(gao)》中(zhong)明確指出(chu)要(yao)落實“互(hu)(hu)聯(lian)網+”行動計劃，推動產業創新(xin)升級，這意味著(zhu)政(zheng)(zheng)府(fu)(fu)正在(zai)積極推動互(hu)(hu)聯(lian)網與(yu)傳統產業的(de)融合(he)(he)。隨著(zhu)信息技術迅猛的(de)發展(zhan)(zhan)，“互(hu)(hu)聯(lian)網+”給(gei)體(ti)育(yu)旅游(you)產業帶來(lai)(lai)了新(xin)的(de)發展(zhan)(zhan)方向，新(xin)時(shi)代下(xia)黑(hei)龍(long)江省(sheng)體(ti)育(yu)旅游(you)的(de)發展(zhan)(zhan)要(yao)積極融合(he)(he)互(hu)(hu)聯(lian)網科(ke)技技術，才(cai)能滿(man)足大眾所(suo)需。目(mu)前黑(hei)龍(long)江省(sheng)體(ti)育(yu)旅游(you)產業在(zai)現實發展(zhan)(zhan)中(zhong)還存(cun)在(zai)著(zhu)許多問(wen)題(ti)，未能達(da)到預期的(de)發展(zhan)(zhan)效果。因此，互(hu)(hu)聯(lian)網與(yu)體(ti)育(yu)旅游(you)的(de)融合(he)(he)發展(zhan)(zhan)顯得至關(guan)(guan)重要(yao)，充分合(he)(he)理(li)地利(li)用互(hu)(hu)聯(lian)網技術也是促(cu)進(jin)黑(hei)龍(long)江省(sheng)體(ti)育(yu)旅游(you)產業發展(zhan)(zhan)的(de)有利(li)時(shi)機(ji)。

一、“互(hu)聯網+”對體育旅游(you)發展的促進作(zuo)用

當(dang)(dang)前，我(wo)國(guo)已經全面步(bu)入(ru)信(xin)息時(shi)代，以互聯(lian)網(wang)(wang)、云計算、大數據(ju)(ju)等(deng)(deng)為(wei)核心(xin)的“互聯(lian)網(wang)(wang)+”已經滲透(tou)到我(wo)國(guo)經濟社會和群眾生活的各個(ge)領域，發揮著重要作(zuo)用(yong)。“互聯(lian)網(wang)(wang)+”對體(ti)育(yu)旅(lv)(lv)游(you)的推動(dong)和促進是顯(xian)而(er)易見的。運(yun)用(yong)“互聯(lian)網(wang)(wang)+”等(deng)(deng)技(ji)術，搭建(jian)體(ti)育(yu)旅(lv)(lv)游(you)綜(zong)合運(yun)營(ying)平臺，可(ke)進一(yi)步(bu)建(jian)立(li)健(jian)全體(ti)育(yu)旅(lv)(lv)游(you)產(chan)業(ye)、產(chan)品數據(ju)(ju)庫，增強信(xin)息、宣(xuan)傳推薦、線上銷售(shou)、售(shou)后(hou)服務(wu)等(deng)(deng)功能，切實提升旅(lv)(lv)游(you)資(zi)源知(zhi)名度、豐富(fu)服務(wu)方(fang)式、改善(shan)服務(wu)質(zhi)量，可(ke)有(you)效解決(jue)當(dang)(dang)前我(wo)國(guo)體(ti)育(yu)旅(lv)(lv)游(you)產(chan)業(ye)輻(fu)射范圍小、知(zhi)名度不高、營(ying)銷模式滯后(hou)等(deng)(deng)問題，對優化區域體(ti)育(yu)產(chan)業(ye)布(bu)局、豐富(fu)產(chan)業(ye)模式等(deng)(deng)方(fang)面都(dou)有(you)積極意(yi)義。另外(wai)，運(yun)用(yong)“互聯(lian)網(wang)(wang)+”技(ji)術進行(xing)(xing)創意(yi)策劃，廣泛進行(xing)(xing)傳播，可(ke)進一(yi)步(bu)提升體(ti)育(yu)旅(lv)(lv)游(you)會展的綜(zong)合影響力，如中國(guo)體(ti)育(yu)旅(lv)(lv)游(you)博覽會運(yun)用(yong)“互聯(lian)網(wang)(wang)+”、大數據(ju)(ju)、虛擬現實等(deng)(deng)技(ji)術，大幅提升用(yong)戶體(ti)驗，取得明顯(xian)效果。

二、“互聯網+”背景下黑龍江(jiang)省(sheng)體(ti)育(yu)旅游發展的現(xian)狀

（一(yi)(yi)(yi)(yi)(yi)）“互(hu)(hu)(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)+”體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)細化政策(ce)(ce)(ce)相(xiang)對(dui)(dui)(dui)(dui)(dui)缺(que)(que)(que)(que)(que)乏(fa)。一(yi)(yi)(yi)(yi)(yi)是(shi)(shi)(shi)黑(hei)(hei)(hei)龍(long)(long)江(jiang)(jiang)省(sheng)(sheng)針對(dui)(dui)(dui)(dui)(dui)體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)細化政策(ce)(ce)(ce)不(bu)(bu)夠(gou)完善。2018年(nian)，黑(hei)(hei)(hei)龍(long)(long)江(jiang)(jiang)省(sheng)(sheng)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)展(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)委員(yuan)會印(yin)發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)了《黑(hei)(hei)(hei)龍(long)(long)江(jiang)(jiang)省(sheng)(sheng)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)業(ye)(ye)(ye)(ye)“十三(san)五”發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)展(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)規劃(hua)》，但(dan)站(zhan)位(wei)較(jiao)高(gao)，大多(duo)(duo)都(dou)(dou)是(shi)(shi)(shi)宏觀層面(mian)上(shang)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)方(fang)(fang)向性(xing)規定(ding)(ding)(ding)，各地(di)(di)(di)在(zai)(zai)(zai)具體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)相(xiang)關政策(ce)(ce)(ce)上(shang)支(zhi)撐力(li)(li)(li)度(du)并不(bu)(bu)夠(gou)，對(dui)(dui)(dui)(dui)(dui)于(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)用(yong)(yong)(yong)地(di)(di)(di)、資金、人(ren)力(li)(li)(li)等(deng)(deng)要(yao)(yao)(yao)素沒(mei)(mei)有(you)(you)(you)(you)政策(ce)(ce)(ce)明(ming)顯(xian)(xian)傾斜(xie)，對(dui)(dui)(dui)(dui)(dui)互(hu)(hu)(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)與(yu)(yu)(yu)(yu)(yu)體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)融合(he)(he)缺(que)(que)(que)(que)(que)乏(fa)直接的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)指導(dao)意(yi)見，對(dui)(dui)(dui)(dui)(dui)行(xing)(xing)(xing)業(ye)(ye)(ye)(ye)推(tui)動力(li)(li)(li)度(du)不(bu)(bu)明(ming)顯(xian)(xian)。二(er)是(shi)(shi)(shi)相(xiang)關法(fa)(fa)律法(fa)(fa)規制定(ding)(ding)(ding)滯后(hou)(hou)。法(fa)(fa)律、法(fa)(fa)規的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)制定(ding)(ding)(ding)一(yi)(yi)(yi)(yi)(yi)般都(dou)(dou)會滯后(hou)(hou)于(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)具體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)事務(wu)，目(mu)(mu)(mu)前(qian)，黑(hei)(hei)(hei)龍(long)(long)江(jiang)(jiang)省(sheng)(sheng)并沒(mei)(mei)有(you)(you)(you)(you)明(ming)確(que)具體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)“互(hu)(hu)(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)+”體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)法(fa)(fa)律法(fa)(fa)規，缺(que)(que)(que)(que)(que)乏(fa)對(dui)(dui)(dui)(dui)(dui)相(xiang)關體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)產(chan)(chan)(chan)(chan)(chan)(chan)品(pin)(pin)、用(yong)(yong)(yong)戶隱私(si)泄露等(deng)(deng)方(fang)(fang)面(mian)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)保護措(cuo)施(shi)。而(er)一(yi)(yi)(yi)(yi)(yi)些(xie)虛擬(ni)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)產(chan)(chan)(chan)(chan)(chan)(chan)品(pin)(pin)又無法(fa)(fa)應用(yong)(yong)(yong)于(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)知(zhi)識(shi)(shi)產(chan)(chan)(chan)(chan)(chan)(chan)權保護領(ling)域(yu)(yu)，這(zhe)就(jiu)(jiu)導(dao)致(zhi)了空白(bai)區域(yu)(yu)。例如，體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)項(xiang)目(mu)(mu)(mu)在(zai)(zai)(zai)研發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)中(zhong)，一(yi)(yi)(yi)(yi)(yi)些(xie)公司開(kai)發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)出市(shi)(shi)場較(jiao)好(hao)(hao)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)新品(pin)(pin)，但(dan)很(hen)快就(jiu)(jiu)會被模(mo)仿(fang)，喪失原(yuan)有(you)(you)(you)(you)競(jing)爭(zheng)力(li)(li)(li)，大量研發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)成(cheng)本(ben)也無法(fa)(fa)得(de)到(dao)有(you)(you)(you)(you)效(xiao)(xiao)補償。另外，由(you)(you)(you)(you)于(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)涉及(ji)互(hu)(hu)(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)領(ling)域(yu)(yu)，體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)業(ye)(ye)(ye)(ye)面(mian)臨多(duo)(duo)部(bu)(bu)門(men)聯(lian)(lian)(lian)(lian)(lian)(lian)(lian)(lian)合(he)(he)管(guan)(guan)(guan)理(li)(li)(li)(li)現狀，存(cun)(cun)(cun)在(zai)(zai)(zai)多(duo)(duo)頭管(guan)(guan)(guan)理(li)(li)(li)(li)、職(zhi)責不(bu)(bu)清(qing)等(deng)(deng)問(wen)題(ti)。（二(er)）“互(hu)(hu)(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)+”體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)展(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)不(bu)(bu)平(ping)(ping)衡(heng)。與(yu)(yu)(yu)(yu)(yu)國(guo)內(nei)其(qi)他運(yun)(yun)用(yong)(yong)(yong)“互(hu)(hu)(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)+”體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)展(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)較(jiao)好(hao)(hao)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)省(sheng)(sheng)份相(xiang)比(bi)(bi)，黑(hei)(hei)(hei)龍(long)(long)江(jiang)(jiang)省(sheng)(sheng)“互(hu)(hu)(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)+”體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)展(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)起步(bu)較(jiao)晚，目(mu)(mu)(mu)前(qian)仍處于(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)摸(mo)索發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)展(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)階段。但(dan)近年(nian)來由(you)(you)(you)(you)于(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)國(guo)家高(gao)度(du)重視互(hu)(hu)(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)與(yu)(yu)(yu)(yu)(yu)各類產(chan)(chan)(chan)(chan)(chan)(chan)業(ye)(ye)(ye)(ye)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)融合(he)(he)發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)展(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)，以(yi)(yi)及(ji)冰(bing)(bing)雪(xue)運(yun)(yun)動的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)展(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)，從(cong)(cong)(cong)(cong)(cong)而(er)使黑(hei)(hei)(hei)龍(long)(long)江(jiang)(jiang)省(sheng)(sheng)“互(hu)(hu)(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)+”冰(bing)(bing)雪(xue)體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)展(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)迅速，尤其(qi)是(shi)(shi)(shi)極(ji)(ji)具代(dai)表性(xing)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)哈爾濱市(shi)(shi)在(zai)(zai)(zai)黑(hei)(hei)(hei)龍(long)(long)江(jiang)(jiang)省(sheng)(sheng)“互(hu)(hu)(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)+”冰(bing)(bing)雪(xue)體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)開(kai)展(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)得(de)最(zui)好(hao)(hao)，但(dan)由(you)(you)(you)(you)于(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)部(bu)(bu)分(fen)地(di)(di)(di)市(shi)(shi)受(shou)限(xian)于(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)展(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)理(li)(li)(li)(li)念、經(jing)(jing)濟(ji)(ji)條件(jian)以(yi)(yi)及(ji)技(ji)(ji)術手(shou)段的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)不(bu)(bu)足(zu)(zu)，導(dao)致(zhi)各地(di)(di)(di)市(shi)(shi)“互(hu)(hu)(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)+”體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)展(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)極(ji)(ji)不(bu)(bu)均衡(heng)。一(yi)(yi)(yi)(yi)(yi)些(xie)經(jing)(jing)濟(ji)(ji)發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)達、技(ji)(ji)術雄厚、基礎(chu)條件(jian)較(jiao)好(hao)(hao)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)市(shi)(shi)對(dui)(dui)(dui)(dui)(dui)“互(hu)(hu)(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)+”體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)展(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)極(ji)(ji)其(qi)重視，從(cong)(cong)(cong)(cong)(cong)而(er)使“互(hu)(hu)(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)+”體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)成(cheng)為了全(quan)民健(jian)(jian)身的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)重要(yao)(yao)(yao)組成(cheng)部(bu)(bu)分(fen)。但(dan)相(xiang)對(dui)(dui)(dui)(dui)(dui)經(jing)(jing)濟(ji)(ji)基礎(chu)薄弱(ruo)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)偏遠(yuan)(yuan)地(di)(di)(di)區，在(zai)(zai)(zai)體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)產(chan)(chan)(chan)(chan)(chan)(chan)業(ye)(ye)(ye)(ye)，特別是(shi)(shi)(shi)互(hu)(hu)(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)與(yu)(yu)(yu)(yu)(yu)體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)融合(he)(he)發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)展(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)方(fang)(fang)面(mian)相(xiang)對(dui)(dui)(dui)(dui)(dui)滯后(hou)(hou)，個別偏遠(yuan)(yuan)地(di)(di)(di)區甚至處于(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)停(ting)滯狀態，一(yi)(yi)(yi)(yi)(yi)些(xie)地(di)(di)(di)方(fang)(fang)發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)展(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)，即使引入了“互(hu)(hu)(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)+”的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)理(li)(li)(li)(li)念，但(dan)在(zai)(zai)(zai)實際運(yun)(yun)用(yong)(yong)(yong)中(zhong)沒(mei)(mei)能(neng)(neng)與(yu)(yu)(yu)(yu)(yu)該地(di)(di)(di)自(zi)身的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)特點很(hen)好(hao)(hao)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)結合(he)(he)，從(cong)(cong)(cong)(cong)(cong)而(er)未能(neng)(neng)達到(dao)預期效(xiao)(xiao)果，本(ben)質(zhi)上(shang)還是(shi)(shi)(shi)依(yi)托人(ren)力(li)(li)(li)和往(wang)(wang)期的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)經(jing)(jing)驗(yan)等(deng)(deng)傳(chuan)(chuan)(chuan)統(tong)(tong)(tong)(tong)(tong)老舊的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)管(guan)(guan)(guan)理(li)(li)(li)(li)模(mo)式(shi)進(jin)(jin)(jin)行(xing)(xing)(xing)運(yun)(yun)營，從(cong)(cong)(cong)(cong)(cong)而(er)導(dao)致(zhi)“互(hu)(hu)(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)+”體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)區域(yu)(yu)發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)展(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)不(bu)(bu)平(ping)(ping)衡(heng)。（三(san)）“互(hu)(hu)(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)+”體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)產(chan)(chan)(chan)(chan)(chan)(chan)品(pin)(pin)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)宣(xuan)(xuan)(xuan)(xuan)傳(chuan)(chuan)(chuan)力(li)(li)(li)度(du)不(bu)(bu)足(zu)(zu)。相(xiang)對(dui)(dui)(dui)(dui)(dui)于(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)傳(chuan)(chuan)(chuan)統(tong)(tong)(tong)(tong)(tong)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)項(xiang)目(mu)(mu)(mu)成(cheng)熟(shu)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)宣(xuan)(xuan)(xuan)(xuan)傳(chuan)(chuan)(chuan)模(mo)式(shi)與(yu)(yu)(yu)(yu)(yu)宣(xuan)(xuan)(xuan)(xuan)傳(chuan)(chuan)(chuan)效(xiao)(xiao)果，黑(hei)(hei)(hei)龍(long)(long)江(jiang)(jiang)省(sheng)(sheng)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)“互(hu)(hu)(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)+”體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)產(chan)(chan)(chan)(chan)(chan)(chan)品(pin)(pin)無論(lun)是(shi)(shi)(shi)宣(xuan)(xuan)(xuan)(xuan)傳(chuan)(chuan)(chuan)渠(qu)道、宣(xuan)(xuan)(xuan)(xuan)傳(chuan)(chuan)(chuan)方(fang)(fang)式(shi)還是(shi)(shi)(shi)宣(xuan)(xuan)(xuan)(xuan)傳(chuan)(chuan)(chuan)力(li)(li)(li)度(du)整體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)上(shang)略(lve)顯(xian)(xian)不(bu)(bu)足(zu)(zu)。一(yi)(yi)(yi)(yi)(yi)是(shi)(shi)(shi)宣(xuan)(xuan)(xuan)(xuan)傳(chuan)(chuan)(chuan)項(xiang)目(mu)(mu)(mu)種類單(dan)(dan)一(yi)(yi)(yi)(yi)(yi)。由(you)(you)(you)(you)于(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)目(mu)(mu)(mu)前(qian)黑(hei)(hei)(hei)龍(long)(long)江(jiang)(jiang)省(sheng)(sheng)體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)整體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)開(kai)發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)程度(du)較(jiao)低，項(xiang)目(mu)(mu)(mu)產(chan)(chan)(chan)(chan)(chan)(chan)品(pin)(pin)種類單(dan)(dan)一(yi)(yi)(yi)(yi)(yi)，大多(duo)(duo)是(shi)(shi)(shi)圍繞冬(dong)季體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)項(xiang)目(mu)(mu)(mu)進(jin)(jin)(jin)行(xing)(xing)(xing)開(kai)發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)宣(xuan)(xuan)(xuan)(xuan)傳(chuan)(chuan)(chuan)，而(er)對(dui)(dui)(dui)(dui)(dui)于(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)夏(xia)季和其(qi)他形(xing)(xing)式(shi)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)宣(xuan)(xuan)(xuan)(xuan)傳(chuan)(chuan)(chuan)較(jiao)少(shao)，因此，大眾(zhong)對(dui)(dui)(dui)(dui)(dui)黑(hei)(hei)(hei)龍(long)(long)江(jiang)(jiang)省(sheng)(sheng)體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)知(zhi)曉程度(du)往(wang)(wang)往(wang)(wang)只(zhi)局限(xian)于(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)冬(dong)季。二(er)是(shi)(shi)(shi)宣(xuan)(xuan)(xuan)(xuan)傳(chuan)(chuan)(chuan)方(fang)(fang)式(shi)相(xiang)對(dui)(dui)(dui)(dui)(dui)單(dan)(dan)一(yi)(yi)(yi)(yi)(yi)。在(zai)(zai)(zai)全(quan)媒體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)和新媒體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)時(shi)代(dai)，公眾(zhong)已經(jing)(jing)習慣(guan)使用(yong)(yong)(yong)手(shou)機等(deng)(deng)移動媒介獲取信(xin)息(xi)與(yu)(yu)(yu)(yu)(yu)安排自(zi)身行(xing)(xing)(xing)程，但(dan)目(mu)(mu)(mu)前(qian)黑(hei)(hei)(hei)龍(long)(long)江(jiang)(jiang)省(sheng)(sheng)還沒(mei)(mei)有(you)(you)(you)(you)一(yi)(yi)(yi)(yi)(yi)款專(zhuan)(zhuan)業(ye)(ye)(ye)(ye)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)APP，相(xiang)關網(wang)(wang)(wang)站(zhan)也很(hen)少(shao)，存(cun)(cun)(cun)在(zai)(zai)(zai)明(ming)顯(xian)(xian)空白(bai)。三(san)是(shi)(shi)(shi)宣(xuan)(xuan)(xuan)(xuan)傳(chuan)(chuan)(chuan)渠(qu)道有(you)(you)(you)(you)限(xian)。目(mu)(mu)(mu)前(qian)“互(hu)(hu)(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)+”體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)宣(xuan)(xuan)(xuan)(xuan)傳(chuan)(chuan)(chuan)，很(hen)大程度(du)上(shang)還要(yao)(yao)(yao)依(yi)賴旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)行(xing)(xing)(xing)社進(jin)(jin)(jin)行(xing)(xing)(xing)宣(xuan)(xuan)(xuan)(xuan)傳(chuan)(chuan)(chuan)，渠(qu)道相(xiang)對(dui)(dui)(dui)(dui)(dui)單(dan)(dan)一(yi)(yi)(yi)(yi)(yi)，受(shou)眾(zhong)獲取信(xin)息(xi)來源有(you)(you)(you)(you)限(xian)，另外，由(you)(you)(you)(you)于(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)參與(yu)(yu)(yu)(yu)(yu)人(ren)數(shu)有(you)(you)(you)(you)限(xian)，旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)行(xing)(xing)(xing)社宣(xuan)(xuan)(xuan)(xuan)傳(chuan)(chuan)(chuan)推(tui)廣(guang)積極(ji)(ji)性(xing)也不(bu)(bu)高(gao)，這(zhe)些(xie)問(wen)題(ti)綜(zong)合(he)(he)導(dao)致(zhi)受(shou)眾(zhong)對(dui)(dui)(dui)(dui)(dui)“互(hu)(hu)(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)+”體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)認知(zhi)不(bu)(bu)足(zu)(zu)，從(cong)(cong)(cong)(cong)(cong)而(er)使行(xing)(xing)(xing)業(ye)(ye)(ye)(ye)發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)展(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)受(shou)到(dao)了一(yi)(yi)(yi)(yi)(yi)定(ding)(ding)(ding)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)阻礙(ai)。（四）“互(hu)(hu)(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)+”體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)復合(he)(he)型(xing)人(ren)才(cai)匱乏(fa)。發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)展(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)好(hao)(hao)一(yi)(yi)(yi)(yi)(yi)個行(xing)(xing)(xing)業(ye)(ye)(ye)(ye)、一(yi)(yi)(yi)(yi)(yi)個產(chan)(chan)(chan)(chan)(chan)(chan)業(ye)(ye)(ye)(ye)，人(ren)才(cai)是(shi)(shi)(shi)最(zui)關鍵的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)決定(ding)(ding)(ding)性(xing)因素。目(mu)(mu)(mu)前(qian)，從(cong)(cong)(cong)(cong)(cong)國(guo)內(nei)整體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)情(qing)況來看，業(ye)(ye)(ye)(ye)內(nei)人(ren)才(cai)缺(que)(que)(que)(que)(que)口不(bu)(bu)小，特別是(shi)(shi)(shi)精(jing)通(tong)互(hu)(hu)(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)技(ji)(ji)術、旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)知(zhi)識(shi)(shi)、體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)知(zhi)識(shi)(shi)、營銷技(ji)(ji)能(neng)(neng)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)復合(he)(he)型(xing)人(ren)才(cai)急缺(que)(que)(que)(que)(que)。具體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)表現在(zai)(zai)(zai)：一(yi)(yi)(yi)(yi)(yi)是(shi)(shi)(shi)專(zhuan)(zhuan)業(ye)(ye)(ye)(ye)水(shui)平(ping)(ping)不(bu)(bu)夠(gou)全(quan)面(mian)。目(mu)(mu)(mu)前(qian)業(ye)(ye)(ye)(ye)內(nei)“互(hu)(hu)(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)+”體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)從(cong)(cong)(cong)(cong)(cong)業(ye)(ye)(ye)(ye)者，大多(duo)(duo)數(shu)為旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)專(zhuan)(zhuan)業(ye)(ye)(ye)(ye)人(ren)員(yuan)兼任，旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)與(yu)(yu)(yu)(yu)(yu)營銷方(fang)(fang)面(mian)技(ji)(ji)能(neng)(neng)比(bi)(bi)較(jiao)過硬，但(dan)涉及(ji)互(hu)(hu)(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)與(yu)(yu)(yu)(yu)(yu)體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)方(fang)(fang)面(mian)就(jiu)(jiu)相(xiang)對(dui)(dui)(dui)(dui)(dui)弱(ruo)勢，難以(yi)(yi)滿足(zu)(zu)長(chang)遠(yuan)(yuan)發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)展(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)以(yi)(yi)及(ji)受(shou)眾(zhong)專(zhuan)(zhuan)業(ye)(ye)(ye)(ye)服務(wu)需要(yao)(yao)(yao)。二(er)是(shi)(shi)(shi)高(gao)學歷人(ren)才(cai)缺(que)(que)(que)(que)(que)乏(fa)。由(you)(you)(you)(you)于(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)“互(hu)(hu)(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)+”體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)產(chan)(chan)(chan)(chan)(chan)(chan)業(ye)(ye)(ye)(ye)尚屬摸(mo)索推(tui)進(jin)(jin)(jin)時(shi)代(dai)，因此，業(ye)(ye)(ye)(ye)內(nei)大部(bu)(bu)分(fen)從(cong)(cong)(cong)(cong)(cong)業(ye)(ye)(ye)(ye)人(ren)員(yuan)都(dou)(dou)是(shi)(shi)(shi)原(yuan)景區工作者、導(dao)游(you)(you)(you)(you)(you)等(deng)(deng)人(ren)員(yuan)以(yi)(yi)及(ji)少(shao)量體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)教練(lian)，綜(zong)合(he)(he)學歷較(jiao)低。一(yi)(yi)(yi)(yi)(yi)些(xie)高(gao)學歷畢業(ye)(ye)(ye)(ye)生(sheng)受(shou)限(xian)于(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)專(zhuan)(zhuan)業(ye)(ye)(ye)(ye)對(dui)(dui)(dui)(dui)(dui)口或(huo)行(xing)(xing)(xing)業(ye)(ye)(ye)(ye)發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)展(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)等(deng)(deng)因素往(wang)(wang)往(wang)(wang)不(bu)(bu)愿意(yi)選擇。三(san)是(shi)(shi)(shi)復合(he)(he)型(xing)人(ren)才(cai)難以(yi)(yi)培養。目(mu)(mu)(mu)前(qian)國(guo)內(nei)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)或(huo)體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)院校(xiao)中(zhong)，體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)管(guan)(guan)(guan)理(li)(li)(li)(li)和旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)管(guan)(guan)(guan)理(li)(li)(li)(li)等(deng)(deng)課(ke)程較(jiao)多(duo)(duo)，但(dan)專(zhuan)(zhuan)門(men)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)課(ke)程卻很(hen)少(shao)，融合(he)(he)互(hu)(hu)(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)技(ji)(ji)術的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)課(ke)程就(jiu)(jiu)更寥寥可數(shu)，因此，大多(duo)(duo)數(shu)畢業(ye)(ye)(ye)(ye)生(sheng)知(zhi)識(shi)(shi)技(ji)(ji)能(neng)(neng)存(cun)(cun)(cun)在(zai)(zai)(zai)天然缺(que)(que)(que)(que)(que)陷，需要(yao)(yao)(yao)額(e)外進(jin)(jin)(jin)修，此外，由(you)(you)(you)(you)于(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)黑(hei)(hei)(hei)龍(long)(long)江(jiang)(jiang)省(sheng)(sheng)自(zi)身經(jing)(jing)濟(ji)(ji)水(shui)平(ping)(ping)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)制約以(yi)(yi)及(ji)相(xiang)應優惠就(jiu)(jiu)業(ye)(ye)(ye)(ye)政策(ce)(ce)(ce)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)缺(que)(que)(que)(que)(que)乏(fa)更是(shi)(shi)(shi)無法(fa)(fa)留住這(zhe)種高(gao)水(shui)平(ping)(ping)復合(he)(he)型(xing)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)人(ren)才(cai)。（五）“互(hu)(hu)(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)+”體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)行(xing)(xing)(xing)業(ye)(ye)(ye)(ye)管(guan)(guan)(guan)理(li)(li)(li)(li)不(bu)(bu)到(dao)位(wei)。目(mu)(mu)(mu)前(qian)，黑(hei)(hei)(hei)龍(long)(long)江(jiang)(jiang)省(sheng)(sheng)“互(hu)(hu)(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)+”體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)產(chan)(chan)(chan)(chan)(chan)(chan)業(ye)(ye)(ye)(ye)管(guan)(guan)(guan)理(li)(li)(li)(li)上(shang)，主(zhu)要(yao)(yao)(yao)參照傳(chuan)(chuan)(chuan)統(tong)(tong)(tong)(tong)(tong)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)業(ye)(ye)(ye)(ye)開(kai)展(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)，模(mo)式(shi)方(fang)(fang)式(shi)上(shang)針對(dui)(dui)(dui)(dui)(dui)性(xing)不(bu)(bu)夠(gou)，相(xiang)對(dui)(dui)(dui)(dui)(dui)政策(ce)(ce)(ce)措(cuo)施(shi)也不(bu)(bu)夠(gou)健(jian)(jian)全(quan)。一(yi)(yi)(yi)(yi)(yi)是(shi)(shi)(shi)缺(que)(que)(que)(que)(que)乏(fa)長(chang)遠(yuan)(yuan)發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)展(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)規劃(hua)。在(zai)(zai)(zai)“互(hu)(hu)(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)+”體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)展(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)上(shang)，雖(sui)然國(guo)家出臺了不(bu)(bu)少(shao)政策(ce)(ce)(ce)文件(jian)進(jin)(jin)(jin)行(xing)(xing)(xing)引導(dao)，但(dan)到(dao)地(di)(di)(di)方(fang)(fang)具體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)工作上(shang)，缺(que)(que)(que)(que)(que)乏(fa)整體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)統(tong)(tong)(tong)(tong)(tong)籌與(yu)(yu)(yu)(yu)(yu)長(chang)遠(yuan)(yuan)發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)展(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)計劃(hua)，走(zou)一(yi)(yi)(yi)(yi)(yi)步(bu)看一(yi)(yi)(yi)(yi)(yi)步(bu)情(qing)況較(jiao)多(duo)(duo)，存(cun)(cun)(cun)在(zai)(zai)(zai)盲(mang)目(mu)(mu)(mu)性(xing)與(yu)(yu)(yu)(yu)(yu)滯后(hou)(hou)性(xing)。二(er)是(shi)(shi)(shi)專(zhuan)(zhuan)項(xiang)管(guan)(guan)(guan)理(li)(li)(li)(li)缺(que)(que)(que)(que)(que)位(wei)。黑(hei)(hei)(hei)龍(long)(long)江(jiang)(jiang)省(sheng)(sheng)體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)業(ye)(ye)(ye)(ye)務(wu)主(zhu)要(yao)(yao)(yao)以(yi)(yi)冰(bing)(bing)雪(xue)運(yun)(yun)動的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)形(xing)(xing)式(shi)運(yun)(yun)行(xing)(xing)(xing)，但(dan)體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)局在(zai)(zai)(zai)這(zhe)一(yi)(yi)(yi)(yi)(yi)領(ling)域(yu)(yu)沒(mei)(mei)有(you)(you)(you)(you)專(zhuan)(zhuan)門(men)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)組織進(jin)(jin)(jin)行(xing)(xing)(xing)管(guan)(guan)(guan)理(li)(li)(li)(li)。對(dui)(dui)(dui)(dui)(dui)那(nei)些(xie)很(hen)少(shao)或(huo)根(gen)本(ben)沒(mei)(mei)有(you)(you)(you)(you)直接參與(yu)(yu)(yu)(yu)(yu)體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)組織的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)人(ren)，相(xiang)關部(bu)(bu)門(men)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)管(guan)(guan)(guan)理(li)(li)(li)(li)態度(du)比(bi)(bi)較(jiao)模(mo)糊。三(san)是(shi)(shi)(shi)企業(ye)(ye)(ye)(ye)自(zi)身管(guan)(guan)(guan)理(li)(li)(li)(li)不(bu)(bu)到(dao)位(wei)，對(dui)(dui)(dui)(dui)(dui)于(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)這(zhe)一(yi)(yi)(yi)(yi)(yi)新興產(chan)(chan)(chan)(chan)(chan)(chan)業(ye)(ye)(ye)(ye)，更多(duo)(duo)企業(ye)(ye)(ye)(ye)還采取傳(chuan)(chuan)(chuan)統(tong)(tong)(tong)(tong)(tong)管(guan)(guan)(guan)理(li)(li)(li)(li)模(mo)式(shi)，理(li)(li)(li)(li)念方(fang)(fang)式(shi)都(dou)(dou)比(bi)(bi)較(jiao)落后(hou)(hou)，互(hu)(hu)(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)體(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)綜(zong)合(he)(he)管(guan)(guan)(guan)理(li)(li)(li)(li)平(ping)(ping)臺、線(xian)上(shang)管(guan)(guan)(guan)理(li)(li)(li)(li)與(yu)(yu)(yu)(yu)(yu)服務(wu)模(mo)式(shi)都(dou)(dou)沒(mei)(mei)能(neng)(neng)有(you)(you)(you)(you)效(xiao)(xiao)建立(li)，工作效(xiao)(xiao)率與(yu)(yu)(yu)(yu)(yu)服務(wu)質(zhi)量相(xiang)對(dui)(dui)(dui)(dui)(dui)較(jiao)低。

三(san)、“互聯網+”背景(jing)下黑龍江(jiang)省(sheng)體育旅游發展的對策

（一(yi)(yi)(yi)(yi)(yi)）制定“互(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)+”體(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)的(de)(de)(de)細化(hua)(hua)(hua)(hua)政(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)策。一(yi)(yi)(yi)(yi)(yi)是(shi)加(jia)強(qiang)(qiang)地(di)(di)(di)方(fang)政(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)策扶持力(li)度。體(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)是(shi)朝陽產(chan)(chan)(chan)(chan)(chan)(chan)(chan)(chan)業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)、綠色(se)(se)(se)產(chan)(chan)(chan)(chan)(chan)(chan)(chan)(chan)業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)，“互(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)+”是(shi)新興業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)態，二(er)(er)者有(you)(you)機結(jie)合(he)(he)(he)(he)將為地(di)(di)(di)方(fang)經(jing)濟(ji)發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)展(zhan)(zhan)(zhan)(zhan)(zhan)帶來(lai)(lai)(lai)蓬勃(bo)朝氣(qi)。各(ge)地(di)(di)(di)政(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)府(fu)(fu)(fu)應積(ji)(ji)極(ji)影響黨中(zhong)(zhong)(zhong)央(yang)號召，踐行(xing)(xing)(xing)(xing)(xing)兩(liang)山理(li)(li)論與(yu)新發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)展(zhan)(zhan)(zhan)(zhan)(zhan)理(li)(li)念，進(jin)(jin)一(yi)(yi)(yi)(yi)(yi)步(bu)(bu)(bu)加(jia)強(qiang)(qiang)對(dui)“互(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)+”體(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)產(chan)(chan)(chan)(chan)(chan)(chan)(chan)(chan)業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)的(de)(de)(de)政(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)策扶植力(li)度，引導(dao)鼓(gu)勵行(xing)(xing)(xing)(xing)(xing)業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)健康發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)展(zhan)(zhan)(zhan)(zhan)(zhan)。要(yao)(yao)(yao)堅(jian)(jian)持政(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)府(fu)(fu)(fu)主(zhu)導(dao)，在(zai)(zai)項目引進(jin)(jin)、資金支(zhi)(zhi)撐、稅費減免上(shang)(shang)給與(yu)政(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)策傾(qing)斜；要(yao)(yao)(yao)緊(jin)密(mi)結(jie)合(he)(he)(he)(he)自(zi)身(shen)實(shi)際，充(chong)分(fen)發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)掘地(di)(di)(di)方(fang)文化(hua)(hua)(hua)(hua)特(te)色(se)(se)(se)，與(yu)體(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)緊(jin)密(mi)結(jie)合(he)(he)(he)(he)起來(lai)(lai)(lai)；要(yao)(yao)(yao)堅(jian)(jian)持市場(chang)主(zhu)體(ti)(ti)(ti)地(di)(di)(di)位，切實(shi)打(da)造(zao)一(yi)(yi)(yi)(yi)(yi)流營(ying)(ying)商(shang)環境(jing)(jing)，促(cu)(cu)進(jin)(jin)企(qi)(qi)業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)良性(xing)發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)展(zhan)(zhan)(zhan)(zhan)(zhan)。二(er)(er)是(shi)抓(zhua)緊(jin)出(chu)(chu)臺(tai)(tai)(tai)(tai)(tai)相(xiang)關(guan)(guan)法(fa)(fa)(fa)律(lv)法(fa)(fa)(fa)規。各(ge)地(di)(di)(di)要(yao)(yao)(yao)結(jie)合(he)(he)(he)(he)地(di)(di)(di)方(fang)實(shi)際，出(chu)(chu)臺(tai)(tai)(tai)(tai)(tai)符合(he)(he)(he)(he)自(zi)身(shen)實(shi)際情(qing)況的(de)(de)(de)地(di)(di)(di)方(fang)法(fa)(fa)(fa)律(lv)法(fa)(fa)(fa)規，一(yi)(yi)(yi)(yi)(yi)方(fang)面(mian)(mian)，保護企(qi)(qi)業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)研發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)與(yu)推(tui)廣新產(chan)(chan)(chan)(chan)(chan)(chan)(chan)(chan)品(pin)的(de)(de)(de)積(ji)(ji)極(ji)性(xing)與(yu)創造(zao)性(xing)，維護知(zhi)識產(chan)(chan)(chan)(chan)(chan)(chan)(chan)(chan)權，推(tui)動行(xing)(xing)(xing)(xing)(xing)業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)創新發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)展(zhan)(zhan)(zhan)(zhan)(zhan)；另(ling)(ling)一(yi)(yi)(yi)(yi)(yi)方(fang)面(mian)(mian)，加(jia)強(qiang)(qiang)網(wang)(wang)(wang)絡安(an)全(quan)(quan)與(yu)人(ren)(ren)(ren)(ren)(ren)信息(xi)的(de)(de)(de)保護，有(you)(you)效防(fang)范(fan)和(he)(he)打(da)擊(ji)泄密(mi)事件。切實(shi)維護消(xiao)費者合(he)(he)(he)(he)法(fa)(fa)(fa)權益。（二(er)(er)）整(zheng)合(he)(he)(he)(he)優化(hua)(hua)(hua)(hua)“互(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)+”體(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)產(chan)(chan)(chan)(chan)(chan)(chan)(chan)(chan)業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)鏈(lian)。推(tui)進(jin)(jin)“互(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)+”體(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)產(chan)(chan)(chan)(chan)(chan)(chan)(chan)(chan)業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)全(quan)(quan)域(yu)發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)展(zhan)(zhan)(zhan)(zhan)(zhan)，要(yao)(yao)(yao)堅(jian)(jian)持統籌(chou)兼顧、因(yin)(yin)地(di)(di)(di)制宜(yi)，充(chong)分(fen)考慮地(di)(di)(di)區(qu)(qu)經(jing)濟(ji)社(she)會(hui)(hui)差異與(yu)地(di)(di)(di)域(yu)地(di)(di)(di)理(li)(li)文化(hua)(hua)(hua)(hua)特(te)色(se)(se)(se)，整(zheng)合(he)(he)(he)(he)相(xiang)關(guan)(guan)體(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)資源，打(da)造(zao)區(qu)(qu)域(yu)完整(zheng)產(chan)(chan)(chan)(chan)(chan)(chan)(chan)(chan)業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)鏈(lian)，推(tui)動各(ge)地(di)(di)(di)均(jun)衡發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)展(zhan)(zhan)(zhan)(zhan)(zhan)。一(yi)(yi)(yi)(yi)(yi)是(shi)堅(jian)(jian)持互(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)思(si)(si)維模式，搭(da)建(jian)共(gong)同發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)展(zhan)(zhan)(zhan)(zhan)(zhan)平(ping)(ping)(ping)臺(tai)(tai)(tai)(tai)(tai)，充(chong)分(fen)發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)揮(hui)各(ge)地(di)(di)(di)產(chan)(chan)(chan)(chan)(chan)(chan)(chan)(chan)品(pin)技(ji)術(shu)特(te)色(se)(se)(se)，推(tui)動市場(chang)的(de)(de)(de)滲透(tou)和(he)(he)交叉，實(shi)現聯(lian)(lian)(lian)(lian)(lian)合(he)(he)(he)(he)發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)展(zhan)(zhan)(zhan)(zhan)(zhan)。特(te)別是(shi)在(zai)(zai)場(chang)地(di)(di)(di)利(li)用(yong)(yong)(yong)和(he)(he)賽事發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)展(zhan)(zhan)(zhan)(zhan)(zhan)中(zhong)(zhong)(zhong)，要(yao)(yao)(yao)打(da)破傳(chuan)(chuan)統地(di)(di)(di)域(yu)思(si)(si)維，開(kai)(kai)展(zhan)(zhan)(zhan)(zhan)(zhan)更(geng)多(duo)常態化(hua)(hua)(hua)(hua)合(he)(he)(he)(he)作(zuo)，以(yi)開(kai)(kai)放的(de)(de)(de)視(shi)角促(cu)(cu)進(jin)(jin)產(chan)(chan)(chan)(chan)(chan)(chan)(chan)(chan)業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)整(zheng)合(he)(he)(he)(he)的(de)(de)(de)發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)展(zhan)(zhan)(zhan)(zhan)(zhan)。二(er)(er)是(shi)鞏(gong)固和(he)(he)延伸(shen)“互(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)+”體(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)產(chan)(chan)(chan)(chan)(chan)(chan)(chan)(chan)業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)鏈(lian)。推(tui)動“互(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)+”體(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)產(chan)(chan)(chan)(chan)(chan)(chan)(chan)(chan)業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)展(zhan)(zhan)(zhan)(zhan)(zhan)，要(yao)(yao)(yao)進(jin)(jin)一(yi)(yi)(yi)(yi)(yi)步(bu)(bu)(bu)整(zheng)合(he)(he)(he)(he)當(dang)前的(de)(de)(de)產(chan)(chan)(chan)(chan)(chan)(chan)(chan)(chan)業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)展(zhan)(zhan)(zhan)(zhan)(zhan)模式，并依托互(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)、大(da)數(shu)據(ju)(ju)(ju)等技(ji)術(shu)，不(bu)斷鞏(gong)固和(he)(he)延伸(shen)全(quan)(quan)產(chan)(chan)(chan)(chan)(chan)(chan)(chan)(chan)業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)鏈(lian)，特(te)別是(shi)將電(dian)子(zi)競(jing)技(ji)、VR體(ti)(ti)(ti)驗等當(dang)前熱(re)門行(xing)(xing)(xing)(xing)(xing)業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)融入體(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)產(chan)(chan)(chan)(chan)(chan)(chan)(chan)(chan)業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)中(zhong)(zhong)(zhong)，同時進(jin)(jin)一(yi)(yi)(yi)(yi)(yi)步(bu)(bu)(bu)發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)展(zhan)(zhan)(zhan)(zhan)(zhan)壯大(da)體(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)裝備、體(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)周(zhou)邊(bian)等傳(chuan)(chuan)統業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)態，形成(cheng)(cheng)良性(xing)互(hu)(hu)(hu)(hu)(hu)(hu)補發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)展(zhan)(zhan)(zhan)(zhan)(zhan)態勢。（三(san)）加(jia)強(qiang)(qiang)“互(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)+”體(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)產(chan)(chan)(chan)(chan)(chan)(chan)(chan)(chan)業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)宣(xuan)(xuan)(xuan)傳(chuan)(chuan)，營(ying)(ying)造(zao)良好(hao)(hao)發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)展(zhan)(zhan)(zhan)(zhan)(zhan)氛圍。加(jia)強(qiang)(qiang)“互(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)+”體(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)產(chan)(chan)(chan)(chan)(chan)(chan)(chan)(chan)業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)宣(xuan)(xuan)(xuan)傳(chuan)(chuan)，需要(yao)(yao)(yao)堅(jian)(jian)持以(yi)企(qi)(qi)業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)為主(zhu)體(ti)(ti)(ti)，政(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)府(fu)(fu)(fu)合(he)(he)(he)(he)理(li)(li)引導(dao)，發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)動全(quan)(quan)社(she)會(hui)(hui)力(li)量，共(gong)同營(ying)(ying)造(zao)良好(hao)(hao)發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)展(zhan)(zhan)(zhan)(zhan)(zhan)環境(jing)(jing)與(yu)氛圍。一(yi)(yi)(yi)(yi)(yi)是(shi)打(da)造(zao)宣(xuan)(xuan)(xuan)傳(chuan)(chuan)亮(liang)(liang)點。各(ge)地(di)(di)(di)要(yao)(yao)(yao)結(jie)合(he)(he)(he)(he)地(di)(di)(di)區(qu)(qu)實(shi)際情(qing)況，打(da)造(zao)1~2個(ge)亮(liang)(liang)點項目，綜(zong)合(he)(he)(he)(he)運用(yong)(yong)(yong)線(xian)上(shang)(shang)線(xian)下多(duo)種(zhong)渠(qu)道、廣播電(dian)視(shi)、網(wang)(wang)(wang)絡多(duo)種(zhong)宣(xuan)(xuan)(xuan)傳(chuan)(chuan)手段，集(ji)中(zhong)(zhong)(zhong)力(li)量進(jin)(jin)行(xing)(xing)(xing)(xing)(xing)單獨(du)宣(xuan)(xuan)(xuan)傳(chuan)(chuan)推(tui)介，打(da)造(zao)地(di)(di)(di)區(qu)(qu)“互(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)+”體(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)品(pin)牌，努(nu)力(li)形成(cheng)(cheng)印(yin)象(xiang)形成(cheng)(cheng)效應。二(er)(er)是(shi)豐富宣(xuan)(xuan)(xuan)傳(chuan)(chuan)模式。各(ge)地(di)(di)(di)市政(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)府(fu)(fu)(fu)有(you)(you)關(guan)(guan)部(bu)(bu)門要(yao)(yao)(yao)牽(qian)頭打(da)造(zao)“互(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)+”體(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)產(chan)(chan)(chan)(chan)(chan)(chan)(chan)(chan)業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)宣(xuan)(xuan)(xuan)傳(chuan)(chuan)平(ping)(ping)(ping)臺(tai)(tai)(tai)(tai)(tai)，設立(li)(li)官方(fang)APP同時，充(chong)分(fen)運用(yong)(yong)(yong)“兩(liang)微一(yi)(yi)(yi)(yi)(yi)端”等移動端平(ping)(ping)(ping)臺(tai)(tai)(tai)(tai)(tai)載體(ti)(ti)(ti)，積(ji)(ji)極(ji)宣(xuan)(xuan)(xuan)傳(chuan)(chuan)本地(di)(di)(di)“互(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)+”體(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)產(chan)(chan)(chan)(chan)(chan)(chan)(chan)(chan)業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)與(yu)特(te)色(se)(se)(se)產(chan)(chan)(chan)(chan)(chan)(chan)(chan)(chan)品(pin)。相(xiang)關(guan)(guan)企(qi)(qi)業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)企(qi)(qi)業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)要(yao)(yao)(yao)進(jin)(jin)一(yi)(yi)(yi)(yi)(yi)步(bu)(bu)(bu)更(geng)新觀念，跟進(jin)(jin)開(kai)(kai)設企(qi)(qi)業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)APP等線(xian)上(shang)(shang)宣(xuan)(xuan)(xuan)傳(chuan)(chuan)渠(qu)道，強(qiang)(qiang)化(hua)(hua)(hua)(hua)宣(xuan)(xuan)(xuan)傳(chuan)(chuan)效果(guo)。三(san)是(shi)拓寬宣(xuan)(xuan)(xuan)傳(chuan)(chuan)渠(qu)道。各(ge)地(di)(di)(di)市政(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)府(fu)(fu)(fu)宣(xuan)(xuan)(xuan)傳(chuan)(chuan)部(bu)(bu)門要(yao)(yao)(yao)牽(qian)頭匯總，聯(lian)(lian)(lian)(lian)(lian)合(he)(he)(he)(he)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)行(xing)(xing)(xing)(xing)(xing)社(she)、汽(qi)車商(shang)會(hui)(hui)、景(jing)(jing)區(qu)(qu)協會(hui)(hui)、餐飲協會(hui)(hui)等部(bu)(bu)門，推(tui)動景(jing)(jing)區(qu)(qu)、飯店(dian)、旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)行(xing)(xing)(xing)(xing)(xing)社(she)、車商(shang)匯、旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)公共(gong)服務(wu)(wu)(wu)點、媒(mei)體(ti)(ti)(ti)等宣(xuan)(xuan)(xuan)傳(chuan)(chuan)推(tui)廣渠(qu)道形成(cheng)(cheng)合(he)(he)(he)(he)力(li)。（四(si)）培(pei)(pei)育(yu)(yu)(yu)(yu)(yu)(yu)“互(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)+”體(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)復(fu)合(he)(he)(he)(he)型(xing)管(guan)(guan)(guan)理(li)(li)人(ren)(ren)(ren)(ren)(ren)才(cai)(cai)(cai)。培(pei)(pei)育(yu)(yu)(yu)(yu)(yu)(yu)“互(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)+”體(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)復(fu)合(he)(he)(he)(he)型(xing)管(guan)(guan)(guan)理(li)(li)人(ren)(ren)(ren)(ren)(ren)才(cai)(cai)(cai)，是(shi)推(tui)動體(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)的(de)(de)(de)健康持續穩定發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)展(zhan)(zhan)(zhan)(zhan)(zhan)的(de)(de)(de)基(ji)礎和(he)(he)前提(ti)。要(yao)(yao)(yao)堅(jian)(jian)持引進(jin)(jin)來(lai)(lai)(lai)、走出(chu)(chu)去(qu)，多(duo)措(cuo)并舉強(qiang)(qiang)化(hua)(hua)(hua)(hua)人(ren)(ren)(ren)(ren)(ren)才(cai)(cai)(cai)培(pei)(pei)養，努(nu)力(li)打(da)造(zao)一(yi)(yi)(yi)(yi)(yi)支(zhi)(zhi)全(quan)(quan)能(neng)(neng)(neng)型(xing)“互(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)+”體(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)人(ren)(ren)(ren)(ren)(ren)才(cai)(cai)(cai)隊伍(wu)。一(yi)(yi)(yi)(yi)(yi)方(fang)面(mian)(mian)，要(yao)(yao)(yao)高(gao)薪聘請外來(lai)(lai)(lai)人(ren)(ren)(ren)(ren)(ren)才(cai)(cai)(cai)。地(di)(di)(di)方(fang)政(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)府(fu)(fu)(fu)和(he)(he)企(qi)(qi)業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)要(yao)(yao)(yao)進(jin)(jin)一(yi)(yi)(yi)(yi)(yi)步(bu)(bu)(bu)轉變(bian)觀念，“舍(she)得(de)(de)”付(fu)出(chu)(chu)，通過多(duo)種(zhong)渠(qu)道、高(gao)薪聘請業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)內領軍團隊和(he)(he)個(ge)人(ren)(ren)(ren)(ren)(ren)加(jia)盟(meng)，帶動整(zheng)個(ge)產(chan)(chan)(chan)(chan)(chan)(chan)(chan)(chan)業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)高(gao)質(zhi)量發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)展(zhan)(zhan)(zhan)(zhan)(zhan)。要(yao)(yao)(yao)堅(jian)(jian)持創造(zao)平(ping)(ping)(ping)臺(tai)(tai)(tai)(tai)(tai)、打(da)造(zao)機遇(yu)，為高(gao)端人(ren)(ren)(ren)(ren)(ren)才(cai)(cai)(cai)一(yi)(yi)(yi)(yi)(yi)展(zhan)(zhan)(zhan)(zhan)(zhan)身(shen)手、展(zhan)(zhan)(zhan)(zhan)(zhan)現報復(fu)提(ti)供舞臺(tai)(tai)(tai)(tai)(tai)，確(que)保人(ren)(ren)(ren)(ren)(ren)才(cai)(cai)(cai)留得(de)(de)住、用(yong)(yong)(yong)得(de)(de)好(hao)(hao)。另(ling)(ling)一(yi)(yi)(yi)(yi)(yi)方(fang)面(mian)(mian)，要(yao)(yao)(yao)堅(jian)(jian)持本地(di)(di)(di)挖(wa)掘，一(yi)(yi)(yi)(yi)(yi)是(shi)制定相(xiang)關(guan)(guan)優惠就業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)政(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)策，吸引外地(di)(di)(di)的(de)(de)(de)本鄉大(da)學生回(hui)家就業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)創業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)，提(ti)高(gao)行(xing)(xing)(xing)(xing)(xing)業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)從(cong)業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)人(ren)(ren)(ren)(ren)(ren)員(yuan)整(zheng)體(ti)(ti)(ti)素質(zhi)水平(ping)(ping)(ping)，也(ye)為行(xing)(xing)(xing)(xing)(xing)業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)展(zhan)(zhan)(zhan)(zhan)(zhan)帶來(lai)(lai)(lai)更(geng)多(duo)新鮮元(yuan)素。二(er)(er)是(shi)強(qiang)(qiang)化(hua)(hua)(hua)(hua)培(pei)(pei)訓教育(yu)(yu)(yu)(yu)(yu)(yu)，要(yao)(yao)(yao)堅(jian)(jian)持政(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)府(fu)(fu)(fu)鼓(gu)勵、企(qi)(qi)業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)支(zhi)(zhi)持，針(zhen)對(dui)現有(you)(you)人(ren)(ren)(ren)(ren)(ren)員(yuan)短板和(he)(he)不(bu)足，積(ji)(ji)極(ji)組(zu)織專題業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)務(wu)(wu)(wu)培(pei)(pei)訓，提(ti)高(gao)隊伍(wu)整(zheng)體(ti)(ti)(ti)素質(zhi)。（五）搭(da)建(jian)“互(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)+”體(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)管(guan)(guan)(guan)理(li)(li)平(ping)(ping)(ping)臺(tai)(tai)(tai)(tai)(tai)，提(ti)升(sheng)行(xing)(xing)(xing)(xing)(xing)業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)管(guan)(guan)(guan)理(li)(li)水平(ping)(ping)(ping)政(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)府(fu)(fu)(fu)有(you)(you)關(guan)(guan)部(bu)(bu)門與(yu)相(xiang)關(guan)(guan)企(qi)(qi)業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)要(yao)(yao)(yao)進(jin)(jin)一(yi)(yi)(yi)(yi)(yi)步(bu)(bu)(bu)強(qiang)(qiang)化(hua)(hua)(hua)(hua)互(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)技(ji)術(shu)在(zai)(zai)行(xing)(xing)(xing)(xing)(xing)業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)管(guan)(guan)(guan)理(li)(li)中(zhong)(zhong)(zhong)的(de)(de)(de)積(ji)(ji)極(ji)作(zuo)用(yong)(yong)(yong)，通過搭(da)建(jian)“互(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)+”體(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)管(guan)(guan)(guan)理(li)(li)平(ping)(ping)(ping)臺(tai)(tai)(tai)(tai)(tai)，進(jin)(jin)一(yi)(yi)(yi)(yi)(yi)步(bu)(bu)(bu)強(qiang)(qiang)化(hua)(hua)(hua)(hua)政(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)企(qi)(qi)合(he)(he)(he)(he)作(zuo)、企(qi)(qi)業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)間(jian)合(he)(he)(he)(he)作(zuo)，強(qiang)(qiang)化(hua)(hua)(hua)(hua)企(qi)(qi)業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)內部(bu)(bu)管(guan)(guan)(guan)理(li)(li)，推(tui)動行(xing)(xing)(xing)(xing)(xing)業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)展(zhan)(zhan)(zhan)(zhan)(zhan)。一(yi)(yi)(yi)(yi)(yi)方(fang)面(mian)(mian)，要(yao)(yao)(yao)搭(da)好(hao)(hao)平(ping)(ping)(ping)臺(tai)(tai)(tai)(tai)(tai)，各(ge)地(di)(di)(di)政(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)府(fu)(fu)(fu)要(yao)(yao)(yao)堅(jian)(jian)持因(yin)(yin)地(di)(di)(di)制宜(yi)、實(shi)事求(qiu)是(shi)，綜(zong)合(he)(he)(he)(he)自(zi)身(shen)情(qing)況搭(da)建(jian)自(zi)己(ji)服務(wu)(wu)(wu)管(guan)(guan)(guan)理(li)(li)平(ping)(ping)(ping)臺(tai)(tai)(tai)(tai)(tai)，不(bu)能(neng)(neng)(neng)缺斤短兩(liang)、更(geng)不(bu)能(neng)(neng)(neng)貪大(da)求(qiu)洋(yang)。基(ji)本的(de)(de)(de)信息(xi)傳(chuan)(chuan)達、線(xian)上(shang)(shang)統計、企(qi)(qi)業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)管(guan)(guan)(guan)理(li)(li)、客戶(hu)服務(wu)(wu)(wu)等功能(neng)(neng)(neng)必須具備。各(ge)企(qi)(qi)業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)在(zai)(zai)積(ji)(ji)極(ji)接入政(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)府(fu)(fu)(fu)平(ping)(ping)(ping)臺(tai)(tai)(tai)(tai)(tai)時，也(ye)要(yao)(yao)(yao)積(ji)(ji)極(ji)設立(li)(li)自(zi)身(shen)管(guan)(guan)(guan)理(li)(li)平(ping)(ping)(ping)臺(tai)(tai)(tai)(tai)(tai)，并與(yu)政(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)府(fu)(fu)(fu)平(ping)(ping)(ping)臺(tai)(tai)(tai)(tai)(tai)形成(cheng)(cheng)良好(hao)(hao)對(dui)接，確(que)保數(shu)據(ju)(ju)(ju)及時共(gong)享。另(ling)(ling)一(yi)(yi)(yi)(yi)(yi)方(fang)面(mian)(mian)，要(yao)(yao)(yao)用(yong)(yong)(yong)好(hao)(hao)平(ping)(ping)(ping)臺(tai)(tai)(tai)(tai)(tai)。政(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)(zheng)府(fu)(fu)(fu)有(you)(you)關(guan)(guan)部(bu)(bu)門、企(qi)(qi)業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)要(yao)(yao)(yao)堅(jian)(jian)持現代化(hua)(hua)(hua)(hua)管(guan)(guan)(guan)理(li)(li)理(li)(li)念，要(yao)(yao)(yao)用(yong)(yong)(yong)好(hao)(hao)綜(zong)合(he)(he)(he)(he)管(guan)(guan)(guan)理(li)(li)平(ping)(ping)(ping)臺(tai)(tai)(tai)(tai)(tai)，匯總數(shu)據(ju)(ju)(ju)、分(fen)析數(shu)據(ju)(ju)(ju)，結(jie)合(he)(he)(he)(he)行(xing)(xing)(xing)(xing)(xing)業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)、地(di)(di)(di)區(qu)(qu)實(shi)際，科學合(he)(he)(he)(he)理(li)(li)規劃行(xing)(xing)(xing)(xing)(xing)業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)展(zhan)(zhan)(zhan)(zhan)(zhan)；要(yao)(yao)(yao)建(jian)立(li)(li)完善“互(hu)(hu)(hu)(hu)(hu)(hu)聯(lian)(lian)(lian)(lian)(lian)網(wang)(wang)(wang)+”體(ti)(ti)(ti)育(yu)(yu)(yu)(yu)(yu)(yu)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)資源庫(ku)與(yu)產(chan)(chan)(chan)(chan)(chan)(chan)(chan)(chan)品(pin)信息(xi)數(shu)據(ju)(ju)(ju)庫(ku)，實(shi)現信息(xi)、宣(xuan)(xuan)(xuan)傳(chuan)(chuan)推(tui)介、預定支(zhi)(zhi)付(fu)、管(guan)(guan)(guan)理(li)(li)和(he)(he)服務(wu)(wu)(wu)、智能(neng)(neng)(neng)監控(kong)等全(quan)(quan)鏈(lian)條(tiao)在(zai)(zai)線(xian)服務(wu)(wu)(wu)。要(yao)(yao)(yao)堅(jian)(jian)持以(yi)用(yong)(yong)(yong)戶(hu)需求(qiu)為導(dao)向，充(chong)分(fen)考慮市場(chang)、特(te)色(se)(se)(se)、品(pin)質(zhi)、資金、技(ji)術(shu)等要(yao)(yao)(yao)素，開(kai)(kai)發(fa)(fa)(fa)(fa)(fa)(fa)(fa)(fa)特(te)色(se)(se)(se)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)產(chan)(chan)(chan)(chan)(chan)(chan)(chan)(chan)品(pin)，提(ti)升(sheng)企(qi)(qi)業(ye)(ye)(ye)(ye)(ye)(ye)(ye)(ye)核心競(jing)爭力(li)。

四、小結

互(hu)聯(lian)網時(shi)(shi)(shi)代為體育(yu)(yu)旅游(you)發(fa)展開辟(pi)了新(xin)的(de)(de)視(shi)野。在互(hu)聯(lian)網時(shi)(shi)(shi)代的(de)(de)蓬勃發(fa)展時(shi)(shi)(shi)期，黑龍(long)江省體育(yu)(yu)旅游(you)產業的(de)(de)發(fa)展應(ying)該適應(ying)時(shi)(shi)(shi)代的(de)(de)發(fa)展進程，探究新(xin)的(de)(de)發(fa)展路徑(jing)，樹立(li)可(ke)持續的(de)(de)管(guan)理理念，實(shi)現(xian)體育(yu)(yu)旅游(you)發(fa)展方式的(de)(de)轉變，促進體育(yu)(yu)產業的(de)(de)繁(fan)榮。互(hu)聯(lian)網與體育(yu)(yu)旅游(you)產業的(de)(de)發(fa)展相結合(he)更是未來(lai)時(shi)(shi)(shi)展的(de)(de)必然趨勢。

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作者:馬楠 劉子(zi)安 柏林 崔性(xing)赫 單位:佳木斯大學體育學院(yuan)